More initiatives of the Hamburg Kreativ Gesellschaft
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More initiatives of the Hamburg Kreativ Gesellschaft

Games Influencers From Hamburg You Should Know In 2022 - Influencer Guide Pt. 1

Influencers can be an enormous help for developers and gaming startups. With their help, you can put your game on the map and reach an even wider audience. But first, one must get to know the local influencer landscape so let’s have a look at five of the most successful games influencers from Hamburg.

The games industry is a very diverse place to work in as it features a variety of different people who carved out their own careers - one relatively new role is the one that influencers play. What started out as an entertaining pastime quickly became an impressive profession that, as the name straightforwardly suggests, continues to influence not only consumers but all players of the games industry - including developers and gaming startups. 

In fact, smaller studios can profit quite a lot from being featured in influencer content. There have already been countless stories of indie games being discovered by a major voice in the games industry and developers suddenly reaching huge audiences. Granted, many of those encounters may have happened by chance, but the dream of reaching more players with the help of influencers is by no means a pie in the sky. It’s a real goal that teams can actively reach for - the game itself and the personal taste of the content creator always play an important role when it comes to a feature

Part of achieving that goal is knowing the influencer landscape you want to work with. And naturally, with Hamburg being one of the leading games hubs in Germany, it also has its fair share of popular and upcoming influencers. Let’s have a look at five of the most successful games influencers from Hamburg:

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Three Questions to: Dom Schott, Creator of the Podcast OK COOL

Dom Schott has been a part of the German games journalism scene for some time already, but the last few years brought big changes for him: he joined the team of The Pod on a regular basis, moved to Hamburg and started his own podcast: OK COOL. We took this opportunity to reverse the roles and ask him about his work for a change.

3 years of Games Lift: Getting better with age

Three successful years lie behind the Games Lift Incubator. Before we start the fourth one, we take a look back. Our alumni have a lot to show.

2022 in Review

2022 was a big year for us at Gamecity Hamburg as we saw the return of in-person events, a new convention in Hamburg, great projects in our funding programs and so much more! We want to take the last slow business days of the year as an opportunity to look back and offer a sneak peek at what's ahead of us for 2023.

Three Questions to: Elbphilharmonie concert hall about their online escape game

Hamburg's famous Elbphilharmonie concert hall recently released its first game - yes, you've read that correctly: Together with the Hamburg-based digital agency Pop Rocket Labs, they've developed an online escape game in which players must save a classical concert by solving puzzles. We've talked to Julika von Werder from the Elbphilharmonie's marketing team about the background of this project.

Bytro Labs tests 4-day week: Interview with founder Tobias Kringe

Hamburg-based studio Bytro Labs tests out a studio-wide 4-day work week from October to December this year. We talked to founder Tobias Kringe about this decision, how it affects way of working and what they hope to gain from it.

Federal Games Funding: Applications open again from January 1, 2023

Good news for the German games industry: as of January 1, developers and studios can submit applications for the federal funding for video games. The funding for 2023 amounts to 20 million euros, and it is on a first-come, first-served basis.

Goodgame Studios Reaches One Billion Euros in Sales with Empire Series

Congratulations to Goodgame Studios for reaching more than one billion euros in sales with their "Empire" series. The franchise includes four titles at this point and is played by over 220 million registered users, making it a great success for the Hamburg-based studio.

Hamburg Games Conference 2023: First Speakers announced

The Hamburg Games Conference returns on March 1 & 2, 2023 with the topic "Invest in Games". Now the first games industry experts are confirmed, who will share insights and best practices in talks, keynotes and panels around the main topic, as well as on dev, funding and start-up topics.

Games Lift Incubator: Grown together

The graduation pitch has marked the finale of Games Lift Incubator 2022. All five teams got to present what they achieved in the last three months. Not an easy task – but everyone came well-prepared. The setting was relaxed, the presentations strong.

Recap: Games Compass 2022

On November 23, InnoGames and Gamecity Hamburg invited decision makers from the games and digital industries of Hamburg and beyond to their jointly organized, exclusive networking event Games Compass.

Road to Hamburg Games Conference 2023: Apply until January 30

For this year's Hamburg Games Conference, Gamecity Hamburg once again opens its Road to program: We offer a number of physical showcasing spot packages for Hamburg-based studios, publishers, teams, and devs. Apply until January 30!

Hamburg Games Conference: Focusing on the topic “Invest in Games” on March 1-2, 2023

The Hamburg Games Conference will return as an on-site event in a new location in Hamburg. The conference theme "Invest in Games" will shed light on current and future developments in the international games industry.

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