The "Road to" programs are intended to enable game developers and independent game businesses from Hamburg to access national and international events where they can present their projects, acquire new business contacts, and close deals. Representing Hamburg at national and international events as a major games industry location with a vibrant and diverse games industry ecosystem is also a goal of these programs.
To achieve this, Gamecity Hamburg partners with different industry events to set up delegation packages and offers them free of charge to Hamburg-based games businesses. As different events offer different opportunities, every "Road to" program includes different benefits for participants and may have different criteria for eligibility.
You can find calls for applications below, if there is an active call at the moment. Also, you can find below past calls for applications and recaps of past "Road to" programs.
As different events offer different opportunities, every "Road to" program includes different benefits for participants. In most cases, a "Road to" program includes full access to the event free of charge. Preparation workshops, opportunities to include game footage in delegation show reels or special business partner matching opportunities may also be included for certain events.
In general, the "Road to" programs are directed at companies and natural persons that are active in the Hamburg games industry, have their Headquarters/business premises or their residence in Hamburg. For certain events, students form games-related fields are eligible to participate in a delegation as well. Eliglibility criteria will be published in the call for applications.
Gamecity Hamburg publishes calls for applications for individual "Road to" programs on this page, via our Social Media channels and our newsletter in advance of the events and will specify eligibility criteria, application deadlines, ways to apply and benefits for the specific event.