More initiatives of the Hamburg Kreativ Gesellschaft
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More initiatives of the Hamburg Kreativ Gesellschaft

Games Lift Insights: Basic Market Analysis for Indies 2024

Gamecity
May 14, 2024 2.00 pm – 4.00 pm
Join our Games Lift Team and Cassia Curran, Founder and Strategic Advisor at Curran Games Agency, for insights into our Games Lift Incubator program and a workshop about games market analysis for indies.

Got a great idea for a game? The Games Lift Incubator program by Gamecity Hamburg is here to support Hamburg-based gamedevs and teams in tackling the first important milestones on the way to successfully producing and marketing their first games.

In this Games Lift Insights workshop, we want to give you an impression of what awaits you in the incubator with an insightful talk on "Basic Market Analysis for Indies" by Business Development and Strategic Advisor Cassia Curran and walk you through the program with a short presentation by us as well as a Q&A session to answer your questions about the Games Lift program and the application process.

About Games Lift

Games Lift supports developer teams in creating and refining concepts for digital games. Up to five teams are supported per year. They receive a workshop program held by experienced industry professionals, funding of 15,000 euros, individual mentoring, and space for collaboration and exchange.

The incubator’s goal is to enable indie teams to successfully develop and market their game projects by providing them with knowledge, resources, and a strong network.

More about Games Lift: https://www.gamecity-hamburg.de/incubator/

About this workshop

All too often, indie game developers spend months and years developing projects in game genres that have a poor track record of sales. Having an awareness of the market context is vital, and indie game consultant Cassia Curran will break down in easy-to-understand steps the basics of how to calculate, analyze and evaluate the dynamics of the market that you plan to develop for. Indies who learn this skill-set will find that the insights it leads to can help them develop robust game design and business decisions.

In addition, this event provides insights into the Incubator program: the Gamecity team will give an overview of what Games Lift offers. We strongly recommend this event to all applicants for the Games Lift Incubator 2024.

The application phase for Games Lift 2024 runs from May 2 to June 10. This online workshop is primarily directed at game developers who want to apply for the Games Lift Incubator. Registrations by these developers will be prioritized for this workshop. In addition, as long as tickets are available, all participants interested in the workshop topic are welcome. After the presentations, there will be sufficient time to answer individual questions from the participants.

Agenda

2:00 pm – Welcome

2:05 pm – Introduction to the Games Lift Incubator

2:15 pm – Talk: Basic Market Analysis for Indies

3 pm – Q&A and open discussion

3:30 pm – end of event

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